The more convenient an app is for customers, the more loyal a customer will be to your business,” she noted. “When customers have a great experience on the app, they will continue to use that as a dedicated channel to interact with your business. “The key thing to consider when it comes to e-commerce apps is that they provide value to the customer - as much value as they would receive from any other engagement with your business. “CX is integral to the future of brands, because it allows businesses to maintain solid relationships with their customers, wherever they are,” Leena Iyar, chief brand officer for Moxtra, told the E-Commerce Times. The E-Commerce Times spoke with several experts in the fields of mobile apps and customer experience (CX) to get their take on what makes for a winning app design, and where apps are headed in the future. If they’re to attract and keep users, apps must deliver a seamless, simple, and intuitive experience. Because they live on the ecosystem of mobile devices, people expect them to be user-friendly and instantly accessible. Just having an app is not enough, however.
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"Additionally, at the department’s discretion, the bank may be required to engage an independent consultant to conduct a comprehensive evaluation of the bank and the branch’s remediation efforts - an evaluation that could lead to the imposition of a full monitorship," the statement said.Īt the same time, the NYDFS also acknowledged the bank's cooperation with the investigation and ongoing remedial efforts.Mobile apps are convenient and ubiquitous, and they’re becoming a central way that people interact with brands.
It added that under the settlement reached, the NBP would be required to create a written plan detailing enhancements to the policies and procedures of the bank’s BSA/AML compliance programme, its Suspicious Activity Monitoring and Reporting programme and its customer due diligence requirements. The conditions at the branch demonstrated severe weaknesses, and unsafe, unsound conditions requiring urgent restructuring," the press release said. "These continued failures revealed that the branch’s senior management were unwilling or unable to promote a culture of compliance, adequate resources were not provided for compliance programmes, and the bank failed to adequately supervise the branch by allowing problems to worsen year after year. However, the branch's condition and its risk management and compliance programmes continued to deteriorate. It added that after investigations by the NYDFS and the Federal Reserve Bank of NY in 20, the NY branch was found to have "inadequate Bank Secrecy Act/Anti-Money Laundering (BSA/AML) compliance programmes, serious issues with its transaction monitoring system, and significant shortcomings in managerial oversight”.Įnforcement action was taken against the bank in 2016 in the form of a written agreement in which the NBP acknowledged the oversight and compliance deficiencies and agreed to remediate them, the statement said. “The NBP allowed serious compliance deficiencies in its NY branch to persist for years despite repeated regulatory warnings,” a press released quoted Harris as saying. Harris announced that NBP and its NY branch had agreed to pay the penalty.
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